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Corporate Social Responsibility
News
5.23.2006 ET
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Equal Exchange Introduces Unique, Socially Responsible Certificate of Deposit in Partnership with Wainwright Bank
Fair Trade food and beverage pioneer teams up with progressive bank to raise capital, protect its independence, and create new financial product for small investors
(CSRwire) West Bridgewater, MA-- While other small, growing natural product
brands continue to get bought up by large corporations, Equal Exchange -
the Fair Trade coffee pioneers - and Wainwright Bank have created a
unique, company specific Certificate of Deposit to raise affordable
capital for Equal Exchange while protecting the latter's unorthodox
structure of employee ownership. This CD offers small and large investors
alike a convenient, familiar way to profitably participate in, and
support, the growth of Equal Exchange and Fair Trade. Lastly, the CD
further strengthens Wainwright Bank's already strong reputation as one of
the nation's leading socially progressive banks.
This CD is the latest new idea at Equal Exchange, who just last week was
named one of the 2006 SBANE Innovation Award winners for their
unconventional, yet very successful, business model. Unlike funds raised
by other CDs which go into a general account at the issuing bank, and
might help finance a subdivision in Miami or a hotel in Las Vegas,
purchasers of the Equal Exchange Certificate of Deposit will know that
their investment goes to creating a line of credit dedicated to Equal
Exchange's use. To their knowledge this is the first company-specific CD
to be issued in the United States.
Thanks to Equal Exchange's strong growth - it has grown 100% since 2002,
and 700% since 1995 - the worker cooperative needs more cash each year to
purchase the fairly traded coffee, tea, and cocoa that it is known for. In
2005 alone the cooperative bought 4.3 million pounds of Fair Trade
Certified coffee, costing more than $5.7 million.
To understand how the CD supports Fair Trade - Rink Dickinson, Equal
Exchange co-founder and President, described it this way:
"Each time someone buys a $2,000 CD that provides the cash Equal Exchange
needs to purchase, at a Fair Trade price, the coffee grown by a typical
family farm supporting 6-8 people. Over 100,000,000 Americans drink coffee
every day, so even if a tiny fraction of them were to add this CD to their
portfolio that would make a huge, direct contribution to supporting
small-scale coffee farmers around the world."
Wainwright will handle the sales and customer service for the CD's, which
are now available alongside other Wainwright financial products. The CD
has a 3-year term, a competitive rate (currently 4.20% APY) and a $1000
minimum. Contact David Dolbashian at 800-444-BANK (2265) or ddolbashian@wainwrightbank.com
for more information.
Equal Exchange is proud to be working with Wainwright Bank. Wainwright was
a natural partner due to its long history of commitment to progressive
business practices and for putting its customers assets to work on behalf
of the broader community.
Founded in 1987, Wainwright Bank is a socially responsible commercial bank
headquartered in Boston with assets of $780 million primarily serving
neighborhoods in Boston, Cambridge, Brookline, Newton, Watertown and
Somerville, Massachusetts. Over 40 percent of the Bank's commercial
lending portfolio is committed to progressive community development
initiatives including affordable housing, homeless shelters, HIV/AIDS
services, community health centers, and environmental issues to name a
few. Wainwright's commitment to supporting social justice issues has been
widely recognized including being named one of the 11 Best Lenders to
Women in the U.S., one of the Top 10 Best "Green" Banking Firms
nationwide, and most recently, ranked 18th among the Nation's '100 Best
Corporate Citizens' by Business Ethics Magazine.
Equal Exchange, a market leader in Fair Trade coffee and other foods since
1986, is a full service provider of high quality, organic coffee, tea,
cocoa, chocolate and sugar to retailers and food service establishments.
Major customers include Shaw's, Stop & Shop, Hannaford supermarkets,
natural food stores, consumer food cooperatives, cafés, and thousands of
places of worship nationwide. 100% of Equal Exchange products are fairly
traded, benefiting over 30 small farmer cooperatives in 16 countries
around the world. In keeping with its Fair Trade mission Equal Exchange is
a worker cooperative, owned and democratically controlled by its employees.
www.equalexchange.com/eecd
www.wainwrightbank.com
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