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Corporate Social Responsibility
News
4.20.2006 ET
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CSR News from:
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NativeEnergy Launches Green-e Certified Sales with RenewUS.org campaign
NativeEnergy's CoolWatts for U.S. consumers is Green-e certified product to match up to 100% of electricity use.
(CSRwire) CHARLOTTE, VT (April 20, 2006) - NativeEnergy announced today that
its new CoolWattssm program is now available and being offered as the
offset program of choice for the national RenewUS campaign launched this
week on www.RenewUS.org.
The RenewUS campaign is intended to engage consumers to rally to purchase
clean energy to help clean our nation's energy supply to avert the
impending climate crisis. NativeEnergy 's CoolWatts service allows
individuals to green-up their electricity purchases by supporting new wind
farms that reduce the burning of coal and other fossil fuels that would
otherwise be required. By displacing the need to burn these fuels, new
wind farms help reduce global warming pollution.
"We are very proud to add Green-e certified Renewable Energy Credits
(RECs) products to our portfolio of renewable energy solutions, and to
have the exciting, energizing RenewUS campaign to help drive support for
CoolWatts, our 100% New Wind energy service," says President & CEO Tom
Boucher. "We recognize that demand for renewable energy has many faces,
and we are pleased to offer the best variety of solutions available in the
market. Everyone who wants to play a role in creating a more positive
energy future should visit RenewUS.org or NativeEnergy.com, watch the 4
minute film - and then take action."
NativeEnergy launched operations in 2001, and both pioneered and built the
market for its patent-pending Future RECs model, which enables its
customers to directly finance construction of specific new renewable
generators. Building on its leading market presence and reputation for
integrity, NativeEnergy is now expanding its services to support operating
new wind farms through Green-e certified RECs sales across the country.
The RenewUS.org campaign was developed by Stonyfield Farm, Clean Air-Cool
Planet, and Earth Day Network; the website and flash movie were produced
by acclaimed sustainability and clean technology writer and strategist,
Joel Makower. The short movie, 'Climate: A Crisis Averted', was created
by Free Range Graphics, the creative force behind the wildly popular
"Meatrix" and "Store Wars" internet movies. NativeEnergy was chosen as
the provider of offsets for the campaign.
With Green-e certification, NativeEnergy's CoolWattssm RECs enable its
customers to earn LEED points for certification by the U.S. Green Building
Council, or to use the Green-e logo on their product labels.
NativeEnergy's REC Futures services have also attracted high profile
customers. With Music Mattersâ CoolToursm, performing artists such as
Dave Matthews Band, REM, Jack Johnson and Guster have offset their tours.
With ReelCoolsm, major motion pictures and TV series such as Warner Bros
Pictures / Participant Productions 'Syriana' and Paramount Pictures /
Participant Productions soon-to-be-released Al Gore global warming
documentary, 'An Inconvenient Truth' , and MTV's Trippin' have offset
their productions. With WindBuilderssm and CoolBusinesssm, leading
businesses and organizations have offset their electricity and other
energy use, including Ben & Jerry's Homemade, Aveda Corporation, Clif Bar,
Stonyfield Farm, Green Mountain Coffee Roasters, Interface, Inc., The
Timberland Company, Ceres, Seventh Generation, NRDC, World Wildlife Fund,
StopGlobalWarming.org, Co-op America, the Clinton Global Initiative and
the Environmental Media Association.
Along with Green-e certified RECs and its Climate Neutral Network
certified Future RECs, NativeEnergy offers domestic certified emissions
reductions (CERs) and international CERs that meet Kyoto CDM Gold
Standard. NativeEnergy is a Co-op America Business partner, a Coalition
Member of Ceres, and member of Vermont Businesses for Social
Responsibility.
About NativeEnergy
American Indian majority-owned, NativeEnergy is a leading national
marketer of renewable energy credits (RECs) or "green tags," offering
individuals and organizations a means to compensate for their global
warming pollution, or to effectively power their homes and businesses with
renewable energy. NativeEnergy's patent-pending Future RECs bring upfront
payment to renewable projects for their future REC output, enabling its
customers to help finance the construction of new wind farms and other
renewable energy projects, such as tribal wind projects and methane
digesters on family dairy farms. NativeEnergy also offers Green-e
certified RECs from operating wind farms and Climate Neutral Network
certified offsets from a variety of CO2 mitigation projects. Online at: www.nativeenergy.com.
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