|
Corporate Social Responsibility
News
3.16.2006 ET
|
CSR News from:
|
|
|
News Category:
|
|
Ikea, UNICEF, Kellogg's, Age Concern and Innocent Drinks to discuss how partnerships can benefit both business and NGO
(CSRwire) Bonds between companies and NGOs are developing fast. Many
partnerships have been established. But what are the real opportunities
and risks involved in a partnership?
According to an Ethical Corporation's research, from a business
perspective, opportunities lie, for instance, in breaking into emerging
markets and enhancing reputation. Risks include potential legal threats
and leakage of commercially sensitive information.
From an NGO perspective, opportunities include additional funding and
exposure to management and technical expertise whilst risks revolve around
the fear of compromising NGO principles.
The Business-NGO Partnerships conference, to be held in London, March 28
and 29 will put side by side business and NGO highlighting their major
concerns when building a lasting relationship.
What are the differences between a real partnership and a conventional
project sponsorship? More than 30 experts including Coca-Cola, Shell, WWF,
Lafarge, Toyota and Novo Nordisk will tackle the crucial challenges when
partnering.
Key issues also include:
Setting up a successful partnership
Managing the finances
Solving problems
Communicating internally and externally
If the objective is to gain insights from the leaders in
business-NGO partnerships, share best practice and learn from
real-life experience, ,network with like-minded people, create an
action plan for a successful partnership and meet potential
partner, this conference is the best place to be.
More details on the topics, speakers and agenda for the conference are
available online at:
www.ethicalcorp.com/londonpartnership
Click here to download our free Report on Business-NGO partnerships:
www.ethicalcorp.com/londonpartnership/report.shtml
|
|