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Corporate Social Responsibility
News
11.14.2005 ET
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CSR News from:
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News Category:
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Calculate the ROI of your Corporate Community Involvement Programs
Center program looks at measuring the bottom-line value of community involvement programs.
Evaluation and Measurement
www.bcccc.net/evaluation
February 8-10, 2006 San Diego
(CSRwire) CHESTNUT HILL, MA - Do you have measurable evidence that your
company's community involvement programs contribute to your company's
competitive edge, strategic goals or bottom-line? Can you justify their
value-added benefit to senior management? Learn how to evaluate the impact
of your community involvement programs, including the key steps in the
evaluation process, different methods for conducting evaluations, best
practices in evaluation and how to avoid pitfalls.
Determine the bottom-line value of your company's community
involvement efforts
Evaluate community advisory panels and other relationship building
activities
Evaluate incoming requests for dollars, in-kind contributions and
employee volunteers
Relate community involvement outcomes to marketing and sponsorship
impacts
Link community involvement initiatives to human resource issues,
including employee recruitment, training and satisfaction
For more information, go to http://www.bcccc.net/evaluation
The Center also offers courses at company sites on request, and can
customize its offerings to address companies' specific challenges and
needs.
For more information, call The Center at 617.552.4545, or go to The
Center's web site at www.bcccc.net.
The Center's executive education offerings cover planning, strategy,
program development, implementation, communications, evaluation,
leadership development and competency building, leading to a Certificate
awarded by the Boston College Carroll School of Management.
About The Center for Corporate Citizenship at Boston College
The Center for Corporate Citizenship at Boston College engages with
companies to redefine business success as creating measurable gains for
business and society. Our vision is that business will use its assets to
help assure economic prosperity and a just and sustainable world. The
Center achieves results through the power of research, education and
member engagement. The Center offers publications including a newsletter,
research reports, and white papers; executive education, including a
Certificate program; events that include an annual conference, roundtables
and regional meetings; and a corporate membership program.
For more information visit The Center's web site at
http://www.bc.edu/corporatecitizenship.
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