11.02.2005 ET

(CSRwire) SCOTTSDALE, AZ - alonovo.com™ provides an intelligent, informed online shopping experience for the powerful consumer demographic. By directly integrating trusted Social Responsibility (SR) ratings coupled with a large, price-competitive array of products into a visually compelling and simple user experience, alonovo.com has started to redirect consumer spending based upon Social Responsibility ratings. alonovo.com's mission is to catalyze a constructive relationship between an informed marketforce demand and the business supply chain. This accelerates the "race to the top" among businesses that are working to balance people, planet and profit by moving SR directly into the profit equation.

The Interra Project is focused on empowering a community based movement of citizen consumers by providing tools for a direct alignment between daily economic activities and our deepest human values. Interra provides transaction processing services, a combined-directory of information, and community alliance building services. The intent of the Interra Project is to strengthen the local, independent, citizen-based economics.

alonovo.com co-founder K. Joey Shepp stated "We are pleased to work with the Interra Project on providing Shared Meta-Directory services to our respective communities. Working together with Interra helps us rapidly contribute to local community businesses in a meaningful way which leads to neighborhood revitalization, local opportunities and job growth. In the near future, as the concept of the Interra Project moves into full implementation, we see many people that comprise the alonovo.com community shopping and paying with their Interra-enabled payment card."

Both the Interra Project and alonovo.com™ share revenue with organizations such as the American Red Cross, Habitat for Humanity, Doctors Without Borders, Global Exchange, Stand for Children, UNICEF, the Benefit Bank, the National Military Family Association, Oxfam America and many others. Each alonovo.com and/or Interra Project registered member selects their beneficiary organization providing direct funding to many great community-selected causes.

For further information about the Interra Project contact Allison Koch at 415.312.0000 or email allison@vibrantplanet.net

For further information about alonovo.com contact George Polisner, 602.494.5455, or email press@alonovo.com

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