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Corporate Social Responsibility
News
9.21.2005 ET
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CSR News from:
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Mercy Corps
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News Category:
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Mercy Corps, Bright Horizons, JPMorgan Chase, Kaplan Early Learning Partner to Comfort Katrina Kids
--Agency and Partners Tailor Successful Post-9/11 Trauma Program to Kids Affected by Hurricane Katrina
-- Head Start to Distribute at Least 50,000 Mercy Corps 'Comfort Kits'Throughout the Region
(CSRwire) PORTLAND, OR - As thousands of hurricane-affected children start
heading back to school, Mercy Corps is partnering with Bright Horizons
Family Solutions, the world's leading provider of work-site child care and
early education solutions, Kaplan Early Learning Company, a leader in the
field of early care and education, and financial services giant JPMorgan
Chase to bring comfort to displaced children.
The current "Comfort for Kids" program is being modeled on a program Mercy
Corps, Bright Horizons, and JPMorgan Chase created to help traumatized New
York City school children in the aftermath of 9/11.
"Young children throughout the Gulf Coast have been severely impacted by
Hurricane Katrina. These children have lost nearly all of their comforts
of home, often do not have a school to go to, and are so vulnerable to the
stress and trauma the hurricane has brought to their family. We are pleased
to work together with Mercy Corps, Kaplan and JPMorgan Chase to provide
critical relief to these thousands of children. For many children who have
experienced confusing and often terrifying loss, this will be the first
support they have received that is specifically designed to meet their
needs as young children," said Linda Mason, Chairman and Founder of Bright
Horizons Family Solutions and member of Mercy Corps's Board of Directors.
In this project, Mercy Corps and its partners are targeting children
five-years-old and under, with an initial geographic emphasis on Baton
Rouge, Louisiana, and Dallas, Houston, and San Antonio, Texas.
There are several components to the program:
Comfort Kits are designed to promote emotional security, comfort,
and basic developmental support to infants, toddlers and preschoolers.
These kits will be presented in small child-friendly duffel bags and
backpacks. The youngest evacuees will receive kits including a stuffed
animal, toys, and a book. Preschoolers will receive kits that include a
stuffed animal, crayons, books, a doll and play people. The kits will be
assembled by Kaplan Early Learning Company and distributed by Head Start
centers.
Bright Spaces in a Box include resources and guidelines for
creating safe and nurturing play areas in shelters housing evacuees with
young children. Each kit will be comprised of 5 boxes containing
materials and guidelines for building and operating child care centers for
children under the age of 5, from furniture to art supplies and toys. The
boxes equip each center to serve 100 to 200 young children in the course
of a day. These centers could be established in shelters, religious
centers, and other community centers hosting children. These Bright Spaces
in a Box are modeled on a program by the Bright Horizons Foundation for
Children.
Trauma training and resource materials tailored to natural
disasters and displacement will be provided to strengthen their
caregivers' ability to support traumatized youth.
Participants will receive materials including booklets for parents and
activities for supporting these children, with a special emphasis on
dealing with displacement, homelessness, and broken communities. The
program trains staff of Gulf region social service agencies in order to
ensure wide dissemination of these materials throughout affected areas.
JPMorgan Chase, Kaplan, the Bright Horizons community of families and
employees, and Hanna Andersson are providing substantial financial support
for Comfort for Kids, along with the thousands of individuals who have
chosen to support Katrina survivors through Mercy Corps.
How to help
Online: www.mercycorps.org
Phone: 1-800-852-2100
Mail: Mercy Corps, Hurricane Katrina Relief Fund, Dept NR, PO Box
2669, Portland OR 97208
Note to producers/editors: Mercy Corps staff on the ground throughout
the Gulf Coast are available for interviews.
Mercy Corps works amid disasters, conflicts, chronic poverty and
instability to unleash the potential of people who can win against
impossible odds. Since 1979, Mercy Corps has provided $1 billion in
assistance to people in 81 nations. Currently, the organization's 2,100
staff worldwide reach 7 million people in more than 35 countries. Over 92
percent of the agency's resources are allocated to programs that help
people in need. For more information, visit www.mercycorps.org
Susan Laarman 503-341-3799
Jeremy Barnicle 503-367-7738
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