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Corporate Social Responsibility
News
4.22.2005 ET
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CSR News from:
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Interface Partners with Florestas do Futuro to Create the CARPETree(TM) Program
(CSRwire) SAO PAULO, BRAZIL - Interface Flooring Systems has contracted with
Florestas do Futuro (Forests of the Future) to create CARPETree, a
reforestation program funded by Interface to help restore five key river
basins in The Atlantic Forest as identified by SOS Mata Atlântica and the
Instituto Nacional de Pesquisas Espaciais (INPE).
Interface Brazil will fund the planting of one tree in the Atlantic Forest
for every 25 m2 of commercial carpet products sold; an initiative that
could involve the planting of thousands of trees per year.
The tree plantings are funded solely by Interface on behalf of its
customers. Interface pays Florestas do Futuro, a nonprofit
organization, to plant trees to restore vegetation on river banks and to
preserve natural habitats for endangered plant and animal species. The
tree plantings will also help sequester carbon dioxide emissions that
could otherwise contribute to global warming.
"We've created the CARPETree program as an incentive for our customers
because we know that they share our appreciation and concern for the
Earth," says Luis Ayllon, vice president, Interface Latin America. "Our
customers are increasingly concerned about the environment and the impacts
of their purchasing decisions. This is just one example of the many
initiatives that our company is putting into place around the world in the
interest of achieving sustainability."
Interface Brazil's parent company, Interface, Inc., has made the following
commitment: "To be the first company that, by its deeds, shows the entire
industrial world what sustainability is in all its dimensions: people,
process, product, place and profits - by 2020 - and in doing so we will
become restorative through the power of influence."
Interface customers will receive certificates from Florestas do
Futuro certifying the amount of carpet purchased and the number of
trees planted in the Atlantic Forest. The tree plantings will be linked to
environmental education programs for stakeholders in the communities where
the trees are planted, including schools and local businesses.
Interface Brazil is a division of Atlanta-based Interface, Inc. (NASDAQ:
IFSIA), a global leader in the manufacture of environmentally-responsible
floorcoverings. The company is committed to giving the marketplace a wide
range of choices for specifying Earth-friendly and certified
environmentally preferable products.
For more information on Interface's global sustainability initiatives,
visit its web site: www.interfacesustainability.com
For more information on Florestas do Futuro, visit its web site: www.florestasdofuturo.org/br
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