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Corporate Social Responsibility
News
10.25.2004 ET
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Starbucks Foundation Grants $500,000 to America Scores
Starbucks Foundation and Starbucks Duetto Card Promote Literacy through After-School Poetry and Soccer Workshops
(CSRwire) NEW YORK, NY - America SCORES, a national after-school program,
today announced that it has received a $500,000 grant from The Starbucks
Foundation to grow its national after-school programs. The financial
support from Starbucks enables America SCORES to further develop and
strengthen its programs, which use poetry, soccer and community service to
promote literacy and the physical and social well-being of at-risk youth in
urban communities nationwide.
"Urban public schools continue to struggle with falling literacy rates
among students and more urban youth are obese than at any point in our
history," said Paul Caccamo, President, America SCORES. "The America
SCORES solution is to make the 'couch' the enemy and to ask kids to get
up, get active and exercise their bodies and minds through creative
writing, soccer and community service."
The $500,000 Starbucks grant will be distributed to America SCORES over
two years and will help the organization grow its programs in other major
US cities as well as strengthen existing programs.
Through the Starbucks Card Duetto(tm)VISA(r), Starbucks is also the
presenting sponsor of the 2004 Rock Bottom Remainders concert tour
benefiting America SCORES at the end of October. The Duetto(tm) Card
contributes $5 to The Starbucks Foundation after each cardmember's first
purchase on the Visa(r) Account of their Duetto(tm) Card. From October 1
through December 31, 2004, America SCORES will be the recipient of all
Duetto(tm) Card donations.
As presenting sponsor of the Rock Bottom Remainders tour, Starbucks is
supporting one of America SCORES largest fundraising campaigns. The Rock
Bottom Remainders is a rock band drawn from a pool of best-selling writers
including Dave Barry, Amy Tan, Scott Turow, Frank McCourt and Mitch Albom.
The literary world's answer to the Rolling Stones switches word processors
for guitars annually as a fundraiser for America SCORES.
"Starbucks has supported America SCORES from its inception as a small
Washington DC-based grass roots program," said Dave Pace, executive vice
president, Partner Resources, Starbucks Coffee Company, and executive
board member of America SCORES. "Starbucks partners (employees) and
stores across the country regularly host America SCORES poetry slams and
volunteer with SCORES poet-athletes in the classroom and on the field. We
are proud to continue to strengthen America SCORES financially through our
foundation, Duetto(tm) Card donations and through sponsorship of the Rock
Bottom Remainders tour."
America SCORES is a nationally recognized, after-school program offering
eight to 12-year-olds the opportunity to play soccer while learning how to
express themselves through creative writing and community service.
Programs are located in Boston, Chicago, Cleveland, Dallas, Denver, Los
Angeles, Milwaukee, New York, Oakland, San Francisco, Seattle and
Washington, D.C. The program focuses on kids who are at risk of academic
failure and directly addresses two of the most important concerns of
American families: literacy and health.
"Starbucks support of America SCORES through volunteer participation and
financial contributions demonstrates its commitment to youth development,"
said Mr. Caccamo. "Starbucks long-term support of America SCORES has
helped ensure our survival and has allowed us to serve more and more kids
year after year."
The Rock Bottom Remainders will tour the MidWest this month: October 26 -
St Louis at The Pageant; October 28 - Chicago at the House of Blues;
October 29 - Cleveland at the Rock'n Roll Hall of Fame and Museum; October
30 - Detroit at Clutch Cargo's.
About Starbucks Corporation
Starbucks Corporation is the leading retailer, roaster and brand of
specialty coffee in the world, with more than 8,500 retail locations in
North America, Latin America, Europe, the Middle East and the Pacific Rim.
The Company is committed to offering the highest quality coffee and the
Starbucks Experience while conducting its business in ways that produce
social, environmental and economic benefits for communities in which it
does business.
ABOUT AMERICA SCORES
America SCORES is a national model for youth development, targeting girls
and boys in urban neighborhoods that offer few, if any, recreational
programs. The America SCORES solution is to make the "couch" the enemy
and ask kids to get up, get active and exercise their bodies and minds
through soccer, poetry, and community service. For more information visit
www.americascores.org.
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