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Corporate Social Responsibility
News
6.24.2004 ET
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CSR News from:
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World Business Council for Sustainable Development
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News Category:
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Raising the Bar With the Global Compact
(CSRwire) New York - The
World Business Council for Sustainable Development (WBCSD), Business for Social
Responsibility (BSR), the International Labor Organization (ILO) and
the United
Nations Global Compact yesterday released a book organized around a
performance model focusing on how companies can embed Global Compact
principles into the fabric of their business strategy.
Raising the bar - Creating value with the UN Global Compact was
launched at Pfizer headquarters on June 23, 2004 and coincided with Kofi
Annan's Leaders' Summit taking place in New York. A high-level panel was
convened to discuss the book and how the Global Compact can make a
difference to corporate values:
Bertrand Collomb, Chairman, Lafarge, and WBCSD Chairman
John G. Ruggie, Director of the Center for Business and Government,
Harvard's Kennedy School of Government, and Former Assistant
Secretary-General of the United Nations
Göran Hultin, Executive Director, Employment, ILO
Moderated by Aron Cramer, Incoming President and CEO, BSR
Designed to help companies understand the Global Compact framework and its
principles, Raising the bar is the only publication that provides a catalog
of available tools and implementation guidelines that companies can use to
implement the Compact's principles.
"The book illustrates the capacity of business to address the whole range
of issues related to corporate social responsibility," says Bertrand
Collomb, Chairman of Lafarge and Chairman of the WBCSD. "It shows how
business provides effective and innovative solutions by walking the talk
and putting into practice its commitment."
Raising the bar contains an inventory of knowledge, tools, examples and
information sources, all organized around a basic performance model that
embraces concepts familiar to business.
"The book puts ethical business practice at the heart of the corporation,"
according to the WBCSD's Claude Fussler, one of the book's editors. "It
also reflects stakeholders' increasing demands that companies align with
such universal principles."
Raising the bar is available for order at Greenleaf Publishing at www.greenleaf-publishing.com/catalogue/rtbar.htm.
To request a review copy please contact Samantha Self at Greenleaf
Publishing:
Samantha.self@greenleaf-publishing.com
To arrange an interview with the authors, please contact: Christine
Elleboode at WBCSD: Tel: (41) 22 839 3141 - Email: elleboode@wbcsd.org
The World Business Council for Sustainable Development is a coalition
of 175 international companies united by a shared commitment to
sustainable development. The council also benefits from a Regional Network
of 50 business councils and partner organizations, representing more than
1,000 business leaders worldwide.
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