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Corporate Social Responsibility
News
5.05.2004 ET
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Safeway Rounds Up $161,000 for Area Food Banks
(CSRwire) LANHAM, MD--Proving that nickels, pennies and
dimes do add up, Safeway Food and Drug stores in the Washington/Baltimore
region collected donations of more than $161,000 recently with its Round
Up Hunger campaign to benefit area food banks.
Safeway offered customers an opportunity to round up their grocery order
to the nearest dollar with the change automatically donated to the
Maryland Food Bank in the Baltimore area, the Capital Area Food Bank in
metropolitan Washington, D.C., and local food banks closer to stores
outside those areas.
"Our customers showed how generous and willing they are when it comes to
helping our neighbors in need," says Greg TenEyck, director of public
affairs for Safeway's Eastern Division and chairman of the Capital Area
Food Bank. "Our store employees really got behind the cause and were
enthusiastic in their support. We are grateful for such a tremendous
effort and such wonderful results."
Safeway operates 143 stores in this area, including 77 in Maryland, 46 in
Virginia, 16 in the District of Columbia and four in Delaware.
Food banks supply food to needy people by gathering excess and donated
grocery products, and distributing them to charitable food providers.
The Capital Area Food Bank (CAFB) was founded in 1980 and is the
largest public, non-profit food and nutrition education resource in the
Washington metropolitan area. Its mission is to feed people who suffer
from hunger by acquiring food and distributing it through a local network
of more than 750 member feeding programs, and to educate, empower and
enlighten the community about the issues of hunger and nutrition. With
warehouses in the District of Columbia and Northern Virginia, the CAFB
distributes more than 20 million pounds of food, including six million
pounds of fresh produce, to an estimated 275,000 people annually.
The Maryland Food Bank (MFB) has facilities in Baltimore and
Salisbury comprising nearly 75,000 square feet of warehouse, refrigerator
and freezer space. The MFB distributes up to 12 million pounds of food
annually through its warehouses and a statewide assistance network of food
banks in Allegheny, Washington, Howard, Anne Arundel, and Southern Maryland
to more than 900 food providers. Opened in 1979, the MFB recently received
the Maryland Association of Nonprofit Organization's Award for Standards
for Excellence in ethics and accountability in business.
Safeway Inc is a Fortune 50 company and one of the largest food and
drug retailers in North America based on sales.
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