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Corporate Social Responsibility
News
4.07.2004 ET
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Ford Expands Hybrid Lineup To 3 Vehicles With Addition Of Mercury Mariner Hybrid
The 2007 Mercury Mariner becomes the third vehicle in Ford Motor Company's hybrid lineup. The other two are the 2005 Ford Escape Hybrid and a hybrid version of Ford's midsize sedan coming down the road.
New Ford Sustainable Mobility Technologies and Hybrid Vehicle Programs group will continue developing all company hybrids and related technology in-house.
(CSRwire) NEW YORK - Ford Motor Company is stepping up its commitment to
hybrid vehicle technology by announcing today that it is adding a third
vehicle to its hybrid product line-up - the 2007 Mercury Mariner Hybrid
SUV.
The news is being announced at the New York International Auto Show, where
Ford is demonstrating the "no compromise" capabilities of the 2005 Ford
Hybrid Escape, the industry's cleanest and most fuel-efficient SUV. The
new Escape Hybrid goes on sale later this summer.
"Hybrid technology is a very strong fit for the Mercury brand," says
Darryl Hazel, president, Lincoln Mercury. "The 2007 Mariner Hybrid will
offer sophisticated technology along with a sophisticated design. It will
be another important vehicle to attract new buyers to the Lincoln Mercury
showroom."
The hybrid version of the Mercury follows the debut of the
gasoline-powered Mariner compact SUV this summer. The 2005 Mercury
Mariner offers distinctive Mercury design, a refined car-like ride and
unique features. Mariner is designed to be fun-to-drive, agile, sporty
and durable, yet affordable.
The Mariner Hybrid will use the knowledge gained by Ford in developing the
Escape Hybrid, the company's first gasoline/electric hybrid SUV. It is
the world's first no-compromise SUV, combining fuel economy and emissions
benefits of a "full" hybrid along with all the cargo capacity and on- and
off-road capability of the Ford Escape.
The company also plans to produce a hybrid version of its new Ford midsize
sedan down the road. Ford announced that vehicle during last year's New
York International Auto Show.
Ford also announced today that Mary Ann Wright, chief engineer of the
Escape Hybrid, will lead a new group as director of Ford's Sustainable
Mobility Technologies and Hybrid Vehicle Programs. Under the direction of
Phil Martens, Ford group vice president, Product Creation, and Gerhard
Schmidt, Ford vice president of Research and Advanced Engineering, this
group will have responsibility for fuel cells and hybrid vehicles, plus
the infrastructure that goes with them.
"We will continue to develop all of our hybrids in-house, including core
research," explains Jim Padilla, Ford Motor Company executive vice
president and president of The Americas. "The experience we've gained
developing the Escape Hybrid gives us a huge advantage over most of the
industry, and it's a lead we intend to continue."
Ford also is working on long-term research related to hydrogen-powered
vehicles. This work includes the development of a Ford Focus with a
supercharged hydrogen internal combustion engine (H2ICE), an H2ICE-powered
Focus with a Modular Hybrid Transmission System (MHTS) called the Hydrogen
Hybrid Research Vehicle (H2RV) and a growing fleet of Focus Fuel Cell
Vehicles (FCV) -- all on the road today.
Ford is the only automaker with such a full-range of production vehicles
and research efforts intended to move society to a hydrogen-powered
future.
"Ultimately, we need to develop fuel cell-powered vehicles, but first we
need to develop the hydrogen economy," Padilla adds. "To get to
fun-to-drive fuel cell cars, rugged and durable fuel cell trucks and fuel
cell SUVs that are versatile and capable, we need terrific hydrogen
internal combustion engine vehicles to build the hydrogen infrastructure
and full functionality hybrids to build our experience with electric
drivetrains. In fact, our announced hybrid vehicles are helping us invent
the future."
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