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Corporate Social Responsibility
News
4.23.2003 ET
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Battle Ground High School Dedicates New Track -- Nike Provides $50,000 Contribution
Nike Provides $50,000 Contribution To Help Refurbish Battle Ground High School Track As Part of its Drive to Inspire Youth Physical Activity
(CSRwire) BEAVERTON, OR - Students, administrators and community members of
Battle Ground, Wash., officially dedicated their newly refurbished running
track at Battle Ground High School’s District Stadium today. The
renovations were made possible thanks to a $50,000 grant to the school to
refurbish its track through Nike’s Bowerman Track Renovation
Program, an integral part of the company’s ongoing efforts to
increase physical activity among youth through the NikeGO program.
The track at District Stadium was resurfaced with an Atlas Poly-5000
surface containing Nike Grind, a material made with recycled athletic
shoes. Battle Ground’s high school, youth and Jr. Olympic track
programs all make District Stadium their home.
"Nike is extremely pleased that this renovation will have a positive
impact on so many children and teens," said Bob Speltz, Nike's Global
Community Affairs Manager. "The Bowerman Track Renovation Program
continues to help improve young runners' experiences in the sport of track
and field. We believe Bill Bowerman would be proud of this program, named
in his honor.”
The Bowerman Track Renovation Program is a tribute to Bill
Bowerman’s spirit and lifetime contributions to the sport of
running. Bowerman was the University of Oregon track coach from 1949-1972;
co-founded Nike; revolutionized the running shoe; turned the college town
of Eugene, Oregon, into the running capital of the world; and introduced
the U.S. to the importance of jogging and fitness. The Bowerman Track
Renovation Program provides matching cash grants to community-based,
youth-oriented organizations that seek to refurbish or construct running
tracks. Nike will contribute a total of $1 million to the Bowerman Track
Renovation Program for the refurbishment or construction or youth-oriented
track and field facilities around the world.
Since the program was founded in 1999, Bowerman grants have been awarded
to 16 locations: Oregon schools in Bend, Boardman, Canby, Colton, Coos
Bay, Culver, Klamath Falls, Rogue River and Stayton, and nationwide
recipients in Aptos, California; Culver City, California; Kansas City,
Kansas; Talequah, Oklahoma; Freeport, Maine; Battle Ground, Washington;
and Willingboro, New Jersey.
NikeGO: To encourage and enable kids to lead healthy, active lives, Nike
has begun NikeGO, a grassroots initiative to increase physical activity
among youth ages 9-15. To that end, programs include the NikeGO Fund,
NikeGO After School program, NikeGO Girls program, Reuse-a-Shoe, Bowerman
Track Program and numerous field/court and product donations. Through
NikeGO, thousands of youth will be encouraged to discover the joy of
movement and physical activity in an effort to help lead healthier lives.
For more information please visit www.nikego.com
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