|
Corporate Social Responsibility
News
2.13.2003 ET
|
CSR News from:
|
|
|
News Category:
|
|
AT&T and University of Minnesota Extension Service Introduce goCyberCamp™
New Web site blends learning, fun and technology; lets kids “camp out” all year round
(CSRwire) BEDMINSTER, N.J. and MINNEAPOLIS – Parents who want their
children to use the Internet safely – and to learn while having fun
- will want to check out a new online resource that lets kids “camp
out” all year long: goCyberCamp™. AT&T and the Center for
4-H Youth Development, part of the University of Minnesota Extension
Service, today introduced goCyberCamp as an interactive Web site for
children ages 8 to 12.
The AT&T Family Care Development Fund - a joint initiative of AT&T and
its two unions, the Communications Workers of America and the
International Brotherhood of Electrical Workers – is funding the Web
site’s development and start-up with a $1.3 million grant.
goCyberCamp is an online learning environment that provides children with
a window to the outdoors and camp culture in educational but game-like
settings. It also allows them to interact with other
“campers” who are registered to use the site. The program
initially was designed to help children who have never been to camp become
familiar with nature and camp routines - such as campfire safety and
traditional camp songs - through activities that blend learning, fun and
technology.
goCyberCamp requires no special software, so registered campers can access
the Web site anytime and anywhere. They need only “hike”
across the keyboard and bring their own sleeping bag and marshmallows.
Access is limited to registered, authenticated campers and staff in order
to provide a safe online environment. The program provides both online
and offline activities that are easy to integrate with school-age
childcare programs. Children can also access the site from home during
out-of-school time. Special online programming will be available during
planned school breaks when ordinary childcare arrangements and activities
may be extended.
goCyberCamp is a non-commercial Web site: No advertisements or banners
are used, and no commercial products are incorporated into the games and
activities. goCyberCamp is also a “closed site,” meaning
there are no links to other external web sites. Additional security for
campers is provided through “bots,” computer programs that
automatically monitor the online interactions to prevent inappropriate
language, for example.
“We’re happy to partner with the University of Minnesota to
enhance the quality of youth programs offered during out-of-school hours
in the communities where our employees live and work,” said Mirian
Graddick-Weir, Executive Vice President of Human Resources at AT&T.
“The beauty of goCyberCamp is that children can participate as
‘virtual campers’ from wherever they are: At home, an
after-school program, the library, a community center or local YMCA,
grandma’s house, or some other place with access to the
Internet.”
“We’re delighted to launch goCyberCamp with support from the
AT&T Family Care Development Fund,” said Dr. Dale Blyth, Associate
Dean for Youth Development at the University of Minnesota. “Young
people today need safe environments that can challenge and engage them in
new ways. We believe goCyberCamp is a unique way to bring 4-H’s
long tradition of exciting, hands-on learning into cyberspace. This
private-public partnership will help thousands of children all over the
country learn about science and the environment.”
Once they’ve registered, campers can enter the online “camp
entrance” (Main Lodge) and choose which area of the camp they want
to visit – such as Meadow, Lake or Woods. Activities in each area
combine learning with plenty of fun and creativity – with no danger
of stepping on snakes or getting bug bites. Each activity takes 12 to 15
minutes to complete – for example, learning about swimming and
canoeing techniques.
A nine-year-old girl from Minnesota who previewed goCyberCamp especially
liked a game called Fish Factory. In this activity, children have fun
“building” their own fish as they learn what parts of a fish
enable it to swim and survive in its natural habitat.
Campers also can elect to become part of a virtual cabin – that is,
a small group of children and an adult camp counselor that meets online
regularly. These cabins are meant to foster some of the camaraderie
children would experience at an actual summer camp. Counselors are
recruited from various organizations, universities and businesses based on
their experience, content expertise and interest in working with children
online. They must pass background and reference checks before working
with goCyberCamp.
Campers and care providers may sign up to join goCyberCamp at no charge at
http://gocybercamp.org. The Camper Enrollment form and Caregiver
Application form are available online. Campers must obtain a parent or
legal guardian’s permission to enroll, and care providers also must
obtain the parent or guardian’s permission for each child to
participate. After authentication of the information submitted, an email
message will be sent to confirm activation of the camper or caregiver
account.
The goCyberCamp project staff is responsible for ongoing administration
and monitoring of the site, and for refreshing its content. Content
providers include professors of curriculum design and science education
from land grant universities, as well as distance learning specialists
from various informal learning programs such as natural history
museums.
Although project headquarters is located at the University of Minnesota,
the team works closely with faculty and staff located at land grant
universities around the country, especially the University of Nebraska,
North Carolina State University, Ohio State University and New Mexico
State University.
About the AT&T Family Care Development Fund:
The AT&T Family Care Development Fund is a joint initiative of AT&T and
its two unions – the Communications Workers of America and the
International Brotherhood of Electrical Workers. The Fund was created in
1989 to increase the quality and availability of child and elder care
services in communities where AT&T employees live and work
About the University of Minnesota Extension Service:
The University of Minnesota Extension Service is a unique partnership
between the University and citizens and communities throughout Minnesota.
With offices in every county, Extension addresses the local critical issues
facing Minnesota citizens and communities by connecting them with the
university’s research and resources. Extension faculty and
volunteers across the state provide information and educational programs
in the following topics: land, food and environment; youth development
and family living; and community vitality. Extension’s specific
goal in youth development is to make a difference in the quality,
quantity, accessibility and impact of out-of-school programs.
|
|