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Corporate Social Responsibility
News
12.13.2002 ET
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CSR News from:
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America SCORES Kicks Off Three-Year Partnership With Starbucks
National Non-Profit Combines Soccer and Creative Writing to Improve Literacy
(CSRwire) SEATTLE; America SCORES, a national non-profit, youth development
organization that uses the sport of soccer to inspire teamwork among
at-risk children in urban public schools, will further its programming to
12 cities across the United States through an expanded partnership with
The Starbucks Foundation. The Starbucks Foundation has made a three-year
$225,000 commitment to help bring new SCORES programs to urban
communities. Target cities include Dallas; Atlanta; Kansas City;
Philadelphia; Columbus; Ohio; Miami; Tampa, Fla.; Detroit and Phoenix.
Established in 1997, America SCORES encourages urban youth to join a team
with their classmates and participate in soccer and creative writing
activities after school. Students participate in writing and soccer
activities on alternate afternoons, experiencing—usually for the
first time—the opportunity to write poetry, stories, and drama and
to play a great team sport: soccer. The philosophy is that by giving
children in economically disadvantaged urban communities an engaging team
to which they can belong, they will develop an allegiance to each other,
their teachers, their schools, and to their education. Through its
current eight affiliate programs across the country, America SCORES works
with more than 2, 400 students who are both poets and athletes.
“Starbucks support and its partners’ (employees) commitment to
volunteerism has been truly amazing,” said Paul Caccamo, America
SCORES President. “Starbucks has provided us with so much more than
a financial contribution; they are involved and want to make a difference
in these kids’ lives. Their increased financial commitment will help
to develop our programs on a national level.”
America SCORES was founded by a public school teacher who was also a
part-time Starbucks barista in Washington D.C. The organization received
its first Starbucks Foundation grant in 1997 and has since received more
than $170,800 in grants from The Starbucks Foundation to support its
affiliate sites across the country. In the past five years America SCORES
has expanded to Boston, Denver, Chicago, New York City, Los Angeles, San
Francisco and Seattle.
“America SCORES is a program that our Starbucks partners are excited
about. They see first hand how kids involved in this program grow as team
members, dedicated to their success both on the soccer field and in the
classroom,” said Cathie Bachy, Starbucks Foundation program manager.
“Starbucks partners have been involved in a wide range of activities
from assisting SCORES students at “Poetry Slams” and other
literary competitions as well as coaching on the soccer field. Working
together has allowed us to make a positive contribution to both teachers
and youth in urban areas.”
AMERICA SCORES serves children in the public schools in Boston, Chicago,
Denver, Los Angeles, New York, San Francisco and Washington, DC. The
program is supported by the U.S. Soccer Foundation, adidas America,
Newmark & Company and Starbucks. AMERICA SCORES plans to expand to six
additional cities in the next three years. For more information, please
visit www.americascores.org.
Starbucks Coffee Company is the leading retailer, roaster and brand of
specialty coffee in the world, with retail locations in North America,
Latin America, Europe, the Middle East and the Pacific Rim. The company is
committed to offering the highest quality coffee and Starbucks Experience
while conducting its business in ways that produce social, environmental
and economic benefits for communities in which it does business. In
addition to its retail operations, the Company produces and sells bottled
Frappuccino® coffee drinks, Starbucks DoubleShot™ coffee drink, and
a line of superpremium ice creams through its joint venture partnerships.
The Company’s other brands enhance the Starbucks Experience through
best-of-class products: Tazo Tea Company offers a line of innovative
premium teas, and Hear Music produces and distributes a line of
exceptional compact discs.
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