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Corporate Social Responsibility
News
9.30.2008 - 09:00am ET
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Enterprise Expands Car Sharing Program Nationwide; WeCar(TM) Offers Convenience, Affordability, Environmental Benefit
Hourly Rental Program Targeted to Businesses, Universities, Government Installations
(CSRwire) ST.LOUIS,MO. - SEPTEMBER 30, 2008 - WeCar(TM), a car sharing program from
Enterprise Rent-A-Car, is now available nationwide. The new
offering provides an easy-to-use, cost-effective, and environmentally
friendly hourly car rental option designed to meet the changing
transportation needs for corporate campuses, government installations, and
colleges and universities.
The national availability of WeCar makes Enterprise the first major car
rental company to offer a business-to-business car sharing program
throughout the United States.
"Car sharing provides a convenient, cost-effective and environmentally
friendly way to have a car when you need one during the day," said Jeff
Parell, senior vice president, Enterprise. "Our WeCar program can be
customized to fit the unique needs of any of our partners, including
businesses, government agencies, and universities. So, it gives employees
or students the flexibility to attend off-site business meetings, visit
customers or vendors or run personal errands."
Parell added, "As more and more people look to mass transit and other
alternatives to driving their own cars to work or school, and as
businesses and universities look for ways to support employees or students
who need vehicles for occasional use, car sharing is a great solution."
Enterprise announced a pilot WeCar program earlier this year at Washington
University in St. Louis, offering a fleet of hybrids available for faculty,
staff and student use. Since then, Enterprise has begun partnering with new
customers such as Recreational Equipment, Inc., (REI) in Kent, Wash.
"In calculating the company's environmental footprint, employee commuting
was a significant percentage of our overall impact on the planet," said
Kevin Hagen, REI's director of Corporate Social Responsibility. "Our
partnership with WeCar and Enterprise has provided us a solution we're
piloting to help remove one of the barriers to alternative commuting our
employees face. The program allows them to have an option to run errands
or attend off-site meetings when on campus and at our Sumner distribution
center."
Enterprise Expands WeCar(TM) Car Sharing Program Nationwide
Add One
WeCar car sharing is convenient and affordable. After enrolling in the
program, members can reserve a vehicle online for all transportation needs
– 24 hours a day, seven days a week. The cars are strategically placed in
designated, easy-to-find parking spaces where they can be accessed
electronically. The technology behind WeCar makes reserving and using the
vehicles fast and easy, with no paperwork.
WeCar car-sharing is smart for the environment, as well. The WeCar fleet
is made up largely of hybrids and other fuel-efficient vehicles; and car
sharing takes vehicles off the road, helping to ease traffic congestion
and reduce greenhouse gas emissions.
"The concept of car sharing is a smart one, especially from an
environmental perspective. A lot of us on campus are excited about having
convenient and economical access to a car – particularly a hybrid –
when we need it," said Stephanie Kurtzman, director of the Community
Service Office at Washington University in St. Louis. "With the ability to
go online and reserve the specific vehicle you need 24 hours a day, I would
recommend WeCar to anyone."
Parell noted that a key strength of the WeCar program is Enterprise's
position as the largest U.S. rental car company, with more than 6,000
neighborhood locations located within 15 miles of 90 percent of the U.S.
population.
"With more U.S. locations than all of our major competitors combined, we
have great personalized access to our customers and have continued to
extend the customized service they have come to expect by listening to
what they tell us. Our WeCar program is just the latest evolution of that
great service and of listening to our customers," Parell said.
"I'm not surprised to see Enterprise taking the lead in the car rental
industry and introducing its car-sharing program across the country," said
Sean Busking, executive director of the American Car Rental Association
(ACRA). "Over the years, Enterprise has built an incredibly strong
neighborhood presence in the U.S., so hourly rental and car sharing
options are really a natural extension of its community-oriented business
model. This is a smart move for Enterprise, which has a strong track
record of responding to local customers and delivering services they need,
and it's good for the car rental industry overall."
For more information about WeCar, please visit www.wecar.com.
For video content related to this story, please log on to www.thenewsmarket.com/WeCar,
where you will be able to preview and order free broadcast-standard or
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About Enterprise Rent-A-Car
Founded in 1957 and headquartered in St. Louis, Enterprise Rent-A-Car is
North America’s largest car rental company. Enterprise is owned by the
Taylor family, which also owns National Car Rental and Alamo Rent A Car.
More than 440,000 cars in the combined Enterprise, National and Alamo
worldwide fleet of approximately 1.1 million vehicles average a highway
fuel efficiency rating of at least 28 mpg or better, and more than 237,000
average 32 mpg or better. Enterprise of North America is part of a global
strategic alliance with Europcar, the world's largest car rental network.
For more information about Enterprise, visit www.enterprise.com, or for more
information about the companies' industry-leading environmental
stewardship initiatives, visit www.keystogreen.com.
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