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Corporate Social Responsibility
News
7.22.2008 - 11:59pm ET
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Dow Will Support The Nature Conservancy to Preserve and Restore Brazil's Atlantic Forest
(CSRwire) Sao Paulo - At the Company's first-ever Latin American Sustainability
Forum, The Dow Chemical Company announced it is collaborating with The
Nature Conservancy to restore the shoreline of the Cachoeira reservoir in
the Cantareira System in Brazil's Atlantic Forest. Dow has pledged USD
$1.5 Million through its charitable foundation to The Conservancy for the
reforestation of the highly degraded landscape whose freshwater services
are critical to the health and well-being of millions of people in Brazil.
"At Dow, sustainability is about our relationship with the world and our
contribution to solving its many challenges," said Pedro Suarez,
president, Dow Latin America. "We are proud to be part of a comprehensive
collaboration to address such an important and meaningful environmental
project - particularly one that is so close to our home and neighbors."
With funding from Dow, The Conservancy is also partnering with the Sao
Paulo State Water Supply (SABESP), the Environmental Agency of Sao Paulo
(SMA-SP), the Piracia Municipality, and various local partners to restore
865 acres surrounding the Cachoeira reservoir, one of six reservoirs of
the Cantareira Water System. The System, which is the primary source of
water for nearly nine million people in São Paulo metropolitan area, is
part of the Piracicaba-Capivari-Jundiai (PCJ), a major watershed in
Brazil. Goals of the reforestation project include sequestering carbon to
mitigate climate change, and ultimately selling certified carbon credits
to support ongoing reforestation in the Atlantic Forest. The ultimate goal
is to join efforts to reforest all the degraded riparian areas and protect
the existent forest remnants of the Cantareira system.
More than 80 native species will be planted from October to March from
2008 through 2011, involving local communities through reforestation
activities that are expected to also generate alternative sources of
income for them. This initiative is part of the Plant a Billion Trees
Campaign, launched this year by The Nature Conservancy, to accomplish an
ambitious plan to protect and restore 30 million acres of the forest by
2015, with a wide range of partners.
"The Nature Conservancy is delighted with the generous support of The Dow
Chemical Company and we look forward to working with them to reconnect
critical forest fragments," said Joe Keenan, director of the Conservancy's
South America conservation region. "This is a clear case of where a healthy
Atlantic Forest is needed to have healthy human communities and a healthier
planet."
Located in Brazil, Paraguay and Argentina, the Atlantic Forest encompasses
Latin America's largest population centers, including Sao Paulo and Rio de
Janeiro. After years of deforestation to accommodate rapid development,
only a fragmented seven percent of the original Atlantic Forest remains
today in well preserved conditions, making it one of the most endangered
ecosystems on Earth. Yet it harbors one of the greatest repositories of
biodiversity on the planet, with more than 20,000 known species of plants
alone. According to the New York Botanical Garden, 458 species of trees
were identified on a single hectare (about 2.5 acres), in Brazil's
northeast coast, which are more tree species than are found on the entire
U.S. eastern seaboard. The uniqueness of the area is reflected in high
endemism rates across the board for flora and fauna. Half of the Atlantic
Forest tree species and three-quarters of its other plants are found
nowhere else on Earth. In addition, the Atlantic Forest is the source of
drinking water for 70 percent of Brazil's population - more than 130
million people. The most acute risk to the survival of the Atlantic
Forest's biodiversity is the very fragmented state of forest remnants and
their ecological isolation from one another.
The Cantareira System, located in the headwaters of the PCJ watershed, is
one of the largest water supply systems in the world. It produces 33,000
liters-of-water per second that flow from a 563,400 acre area distributed
across 12 Brazilian municipalities. Loss of forest cover across the
Atlantic Forest has contributed to erosion, the presence of large amounts
of suspended sediments and pollutants in rivers and streams from
fertilizer, pesticides and other contaminants.
As a world leader in chemistry, Dow is uniquely positioned to provide
breakthroughs that supply cleaner and safer water to those in need -
breakthroughs like lower cost desalination technologies, more effective
ultra filtration systems to drive water reuse, materials to improve the
sustainability of water infrastructure, sustainable business models for
small community water systems, innovative ways to increase awareness of
the issue - and other solutions not yet imagined. Dow's vision is
reflected in the company's 2015 Sustainability Goals - a public commitment
to be accountable in the pursuit of solutions to the global water crises
and other pressing world challenges.
The Nature Conservancy is a leading conservation organization working
around the world to protect ecologically important lands and waters for
nature and people. To date, the Conservancy and its more than one million
members have been responsible for the protection of more than 15 million
acres in the United States and have helped preserve more than 102 million
acres in Latin America, the Caribbean, Asia and the Pacific. Visit The
Nature Conservancy on the Web at www.nature.org.
About Dow
With annual sales of $54 billion and 46,000 employees worldwide, Dow is a
diversified chemical company that combines the power of science and
technology with the “Human Element” to
constantly improve what is essential to human progress. The Company
delivers a broad range of products and
services to customers in around 160 countries, connecting chemistry
and innovation with the principles
of sustainability to help provide everything from fresh water, food and
pharmaceuticals to paints, packaging and personal care products. References
to "Dow" or the "Company" mean The Dow Chemical Company and its
consolidated subsidiaries unless otherwise expressly noted.
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