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Corporate Social Responsibility
News
5.19.2008 - 11:52am ET
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CSR News from:
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Business Roundtable
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News Category:
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Business Roundtable Mobilizes Private Sector Response to Urgent Disasters in Myanmar and China
(CSRwire) WASHINGTON, D.C. - May 19, 2008 - Immediately following the cyclone that
ravaged Myanmar on May 2 and the earthquake that hit Sichuan China on May
12, Business Roundtable’s Partnership for Disaster Response moved
quickly to activate its international emergency network to assess, aid and
expedite the response to both disasters. The Partnership for Disaster
Response is an initiative to galvanize the business community to
contribute its vast resources - beyond financial contributions – to
accelerate on-the-ground relief and recovery activities following major
disasters. The Partnership’s ability to draw upon existing relationships
with relief agencies on the ground has proven all the more vital given the
political complications and logistical obstacles impeding the relief
efforts in both countries.
"The main lesson we learned from Hurricane Katrina in 2005 was the need to
be prepared for unexpected, extenuating circumstances, which is why the
Partnership for Disaster Response was developed," said Richard
Keyser, chairman and CEO of W.W. Grainger, Inc. and chairman of the
Partnership for Disaster Response. "The business community is
deeply concerned about those affected by these tragic disasters in Myanmar
and China, and we stand ready to assist our partner relief agencies in the
most effective capacity."
Immediately after the cyclone struck Myanmar, Business Roundtable reached
out to its contacts at the largest global humanitarian agencies to
identify what supplies, services and expertise the business community
could provide to expedite the relief effort. Business Roundtable’s NGO
partners on-the-ground in Myanmar and China, including Save the Children
and World Vision are providing regular updates on their assessments of the
crisis but have not yet called upon the business community for in-kind
contributions.
The Partnership is emphasizing that due to the challenges of
transportation, companies - and the general public - should hold off
sending any supplies. One of the Partnership's key findings is that
unsolicited donations often hinder a relief effort because they can clog
transportation systems or overcrowd warehouse space that is needed to
store and ship more urgently needed supplies (please see the
Partnership’s "The
Do's and Don'ts of Effective Giving" for more information on this
issue).
Business Roundtable is also working closely with the American Red Cross,
which has been providing regular updates on the activities of the
International Federation of Red Cross/Red Crescent Societies, active in
both Myanmar and China. China’s Ministry of Civil Affairs has formally
requested assistance from the international community and authorized the
Red Cross Society of China to receive donations to help the affected
areas. The International Federation of Red Cross/Red Crescent Societies
announced an appeal for funding to purchase supplies including food,
drinking water, medical help and tents, but stated that all supplies will
be procured locally.
Business Roundtable companies have donated more than $8.7 million to date
in cash and in-kind contributions to the relief efforts, with more than
$4.1 million to bring much-needed aid to the affected areas in Myanmar,
and nearly $4.6 million to support relief work in China. In the immediate
stages of disaster response, relief agencies typically request cash
contributions to enable relief workers to buy essential supplies locally
and revitalize economies that have been shaken by the disaster (please see
the Partnership’s "The Top 10 Myths of Disaster Relief" for more
details).
"The Partnership is committed to coordinating the most effective approach
to disaster response and recovery efforts, and communication is key to our
success," said Tom Lehner, director of public policy at Business
Roundtable. "The collaboration we put in place with the American Red Cross
last year is producing clear results—through strong contacts and clear
communications, we are able to mobilize our companies to respond as
efficiently as possible to help those in need."
Neal Denton, Senior Vice President of Government Relations and Strategic
Partnerships at the American Red Cross, commented, "In times of emergency,
having established relationships is invaluable. Our partnership with
Business Roundtable has shown that strong networks of communications can
have immediate, powerful effects, whether the urgent needs are for in-kind
contributions, as was the case during last year's California wildfires, or
for cash contributions to facilitate the disaster operations in Myanmar
and China."
Updated information on Business Roundtable company contributions can be
found at the Partnership for Disaster Response Web site –
www.respondtodisaster.org - the first comprehensive clearinghouse of
information to help the business community prepare and respond to
disasters.
Business Roundtable (www.businessroundtable.org)
is an association of chief executive officers of leading U.S. companies
with $4.5 trillion in annual revenues and nearly 10 million employees.
Member companies comprise nearly a third of the total value of the U.S.
stock markets and represent over 40 percent of all corporate income taxes
paid. Collectively, they returned $112 billion in dividends to
shareholders and the economy in 2005.
Partnership for Disaster Response (www.respondtodisaster.org)
aims to bring together the many resources and capabilities of the private
sector to enhance and accelerate on-the-ground relief and recovery
following major natural disasters in the United States and abroad. It
works to foster public-private collaborations to prepare for the health,
social and economic burdens that disasters can create and to ensure that
the business community’s response efforts address the most critical
needs and mobilize the unique technologies and resources of its member
companies.
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