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Corporate Social Responsibility
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4.22.2008 - 01:22pm ET
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Lindblad Expeditions Announces Climate Change Action Plan
Encouraging More People to Be Part of the Conversation When It Comes to Global Warming
(CSRwire) NEW YORK, April 22 /PRNewswire/ -- Lindblad Expeditions (http://www.expeditions.com), a leader
in sustainable tourism, has announced a comprehensive climate change action
plan focused on lessening the company's environmental footprint while
simultaneously increasing awareness of global environmental issues. The
climate change action plan -- which includes measurement, education,
carbon offsets and policy components -- was produced in conjunction with
Clean Air-Cool Planet, the leading non-profit organization dedicated
solely to finding and promoting solutions to global warming.
"We are proud to work with a company like Lindblad Expeditions that
has a demonstrated track record in conservation and travel philanthropy
and is now seeking to become a leader in helping to solve the climate
change problem," said Adam Markham, CEO of Clean Air-Cool Planet (CA-CP).
"We believe the adoption of Lindblad's 'Plan for Climate Action' not only
builds upon the company's strong commitment to responsible travel but will
reach thousands of influential guests that travel with Lindblad each year,"
added Markham.
Starting in 2006, Lindblad Expeditions (LEX) began a comprehensive
evaluation of the company's carbon footprint and environmental impact.
More specifically, the evaluation process focused on the carbon dioxide
emissions related to all LEX operations -- the NYC headquarters, staff
travel, the Seattle operations center, as well as the ships and small
inflatable zodiacs used to transport guests ashore. As part of measuring
the company-wide environmental impact, Lindblad Expeditions produced a
Greenhouse Gas Inventory based on the World Resources Institute (WRI)
protocol. This Greenhouse Gas Inventory helped clarify the direction and
target areas for Lindblad's internal and external efforts to promote
action on climate change.
Based on information gleaned from the measurement and evaluation of
the corporate environmental footprint, Clean Air-Cool Planet worked to
help Lindblad's management better understand the data and to help the
company formulate a plan for communicating its environmental impact to
stakeholders. As a first step, Lindblad Expeditions undertook an energy
audit of its NYC headquarters. In addition, Lindblad Expeditions arranged
to have renowned climate change scientist Dr. Michael Oppenheimer from
Princeton University present "Climate Change 101" to all staff at the
company's NYC headquarters to facilitate better understanding of this
complex issue. And, onboard Lindblad's ships, the daily "LEX forum" -- an
informal daily debriefing which allows staff and guests to talk about
issues of global importance impacting the seas -- has begun to incorporate
the topic of global warming, furthering the company's educational
commitment to the issue.
Lindblad recognizes that the very nature of expedition travel --
bringing guests to remote and pristine places of beauty via ships -- does
produce greenhouse gas emissions. In order to minimize their impact,
Lindblad Expeditions has chosen to partner with NativeEnergy and The
Mexican Fund for Conservation of Nature (MFCN) to implement a portfolio of
actions to help cut emissions through the purchase of high quality carbon
offsets. In 2008, Lindblad Expeditions purchased 10,000 metric tons of
offsets representing the combined emissions from the company's ship -- the
National Geographic Endeavour and its New York City headquarters. Selected
with the guidance of CA-CP, these offsets will support farm methane (7,000
metric tons) and community wind (2,000 metric tons) projects in the
Midwestern portion of the U.S. and an innovative solar oven program in
rural Mexico (1,000 metric tons). Lindblad Expeditions' offset strategy
will vary from year to year based on the overall portfolio parameters and
the availability of new sources of offsets.
The final component of Lindblad Expeditions' Plan for Climate Action
includes outreach initiatives to engage influential leaders from the
public and private sector in the battle against global warming. Lindblad
Expeditions has a history of hosting Shipboard Symposia, expeditions in
various regions with the purpose of bringing together leaders from
different disciplines to debate and discuss a particular set of issues.
These summits have been successful in leading to the establishment of
protected areas, marine reserves and other policy implications. LEX plans
to build upon these successful meetings by planning future sea summits and
by implementing a targeted campaign to engage the many leaders from
business, government, public policy, education, global NGOs and finance
who regularly travel onboard the company's ships. By coupling the
compelling settings of remote and pristine locations with Lindblad's
hallmark staff of experts well-versed in climate change, Lindblad
Expeditions hopes influential leaders will be inspired to engage in
meaningful conversations focused on finding creative solutions to the
issues impacting our planet.
"Our partnership with CA-CP and the implementation of our Plan for
Climate Action is a critical step for addressing the very challenges that
are facing us as we travel to the poles and the pristine corners of the
earth," said Sven Lindblad, president and founder of Lindblad Expeditions.
"For years, we have been working to preserve and even restore these places
around the globe. Today, global warming is helping to shape the
sustainability conversation, and we want to engage as many of our guests
in that conversation as we possibly can," he added.
About Lindblad Expeditions
Lindblad Expeditions is a pioneering expedition travel company
providing voyages in Galapagos, Antarctica, Baja California, Alaska, the
Arctic, and beyond. The company works in partnership with the National
Geographic Society to inspire people to explore and care about the planet
by providing innovative marine expedition programs and by promoting
conservation and sustainable tourism around the world. Sven Lindblad has
received international recognition including the 2007 Global Tourism
Business Award, 2007 Seafood Champion Award, U.N. Programme Global 500
Award and recognition from HRH, Grand Duke Henri of Luxembourg for his
dedication to the conservation and environmental stewardship of the
Galapagos archipelago. The company has also been named #1 Small-Ship
Cruise Line (Travel + Leisure's World's Best Value Awards 2006); "The Best
Ships in the World" and "The Best Itineraries" (Conde Nast Traveler: Truth
in Travel Awards 2006).
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