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Corporate Social Responsibility
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4.09.2008 - 12:00pm ET
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Innovest Strategic Value Advisors Announce New "Opportunities for the Majority" (OM) Index
(CSRwire) The Opportunities for the Majority Office of the Inter-American
Development Bank (IDB) and Innovest Strategic Value Advisors announce the
successful completion of a highly innovative project – to create the
Opportunities for the Majority (OM) Index of publicly traded firms
operating in the Latin American and Caribbean (LAC) region for investors.
MIAMI, FL – April 8, 2008 - The Opportunities for the Majority Office of
the Inter-American Development Bank (IDB) and Innovest Strategic Value
Advisors announce the successful completion of a highly innovative project
– to create the Opportunities for the Majority (OM) Index of publicly
traded firms operating in the Latin American and Caribbean (LAC) region
for investors.
The new Index rates and ranks LAC companies based on their performance and
positioning on critical OM issues. The project, commissioned by the IDB in
June 2007, is a logical extension of Innovest's previous work creating
indexes based on companies' performance on other "sustainability" issues
such as climate change, eco-efficiency and community investment.
"For LAC companies, the issues related to meeting the needs of the
majority in the region represent one of the most difficult management
challenges they face", said Matthew Kiernan, Innovest's CEO. "We fully
expect that our investor clients will pay close attention to this new
Index as a way to gain a fuller understanding of the overall quality of
management of the various companies which are in – and not in – the
new Index. This new OM Index could become a real game-changer."
Over 70% of the population of the LAC region lives on less than $3,260 a
year. This 'majority' of the population is both deprived of access to
opportunities for wealth creation and underserved by the products and
services that effective markets provide. Throughout the region, moreover,
the wealthy have benefited more from the economic growth of the past
decade than have the poor.
Responding to this reality, the IDB launched the Opportunities for the
Majority program, to engage the private sector in addressing the needs of
this Majority. Studies conducted on behalf of the IDB suggest that the
Majority represents a stable and substantial market for companies willing
to engage in it responsibly and with commitment and creativity. It is also
a market where national companies enjoy significant advantages of proximity
and market knowledge. By addressing this market responsibly, the private
sector can become part of the solution to the challenge of poverty facing
the LAC region.
The OM framework, developed by Innovest, focuses on key evaluation
criteria, whose relative importance were established after stakeholder
engagement with academics and experts on Base of the Pyramid theory and
practice from around the globe. Seventy-five (75) national and
multinational companies operating in the LAC region were interviewed and
then analyzed within the OM framework to benchmark their performance. This
baseline list of 75 companies and the conceptual model which underpins it
provide an excellent framework to assess accurately and predict the
out-performance of firms based on their ability to capture opportunities
within the Majority.
The top performing firms constitute the 2007 OM Leadership Index and are
presented below.

The OM Leadership Index marks the beginning of the OM story, not its end.
We expect that both its constituents and the underlying selection criteria
will evolve and improve going forward, but the creation of the initial
Index is an important first step. It is to anticipated that its very
existence will stimulate improved awareness of OM possibilities, both for
the Index companies themselves and, perhaps even more importantly, for
their peers.
For the Index to achieve maximum impact "on the ground," it will need to
influence the actual investment choices and behavior of major investors
– giving more favorable consideration to companies more heavily rated in
the Index. The ideal scenario in this regard would be to create an
investable OM Index, which would maximize investment flows to superior
performers while simultaneously incentivizing laggards. An investable OM
Index could prove extremely attractive to institutional investors already
strongly interested in emerging markets and seeking an "information edge"
and differentiated approach. Innovest and the IADB are currently planning
this next phase.
Ratings and research reports from Innovest Strategic Advisors analyzing
the environmental, social and governance performance of over 1,750
companies and their industries, including the Global 100 Most Sustainable
Corporations, is available through Innovest's partner CSRwire at www.csrwire.com/reports/independent
Innovest Strategic Value Advisors is an internationally recognized
investment research and advisory firm specializing in analyzing
companies’ performance on environmental, social, and strategic
governance issues, with a particular focus on their impact on
competitiveness, profitability, and share price performance. Innovest
currently has offices in New York City, Toronto, San Francisco, London,
Paris, Sydney, and Tokyo. For the second year in a row, Thomson Extel
named Innovest the #1 Leading Independent Research Provider of
'extra-financial research'.
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