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Corporate Social Responsibility
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3.26.2008 - 10:05am ET
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Case Foundation Names Top 20 Projects For Make It Your Own Awards(TM)
Online Voting Now Open to Determine Final Four $25,000 Grant Winners
(CSRwire) WASHINGTON, March 26 /PRNewswire-USNewswire/ -- The Case Foundation
announced the Top 20 finalists for its Make It Your Own Awards(TM), an
innovative grants program that calls on people to join together to create
ideas and solutions for long-term social change in their communities. The
Case Foundation invites everyone to come online and vote for the Final
Four awardees. These four will each be provided a $25,000 grant to
implement their project and realize their dreams.
The top 20 finalists have already received $10,000. Now, they can earn
additional funding for their project through receiving the most votes from
online voters. To vote for the Final Four, individuals can log onto www.casefoundation.org/vote
and select four choices from the Top 20. Voting will be open until April
22, 2008. Additionally, the first ten voters who correctly cast their
votes for all four of the Final Four grantees will get $2,500 for their
favorite charity.
After receiving 4,641 applications from a diverse nationwide pool of
engaged citizens, nearly 100 reviewers assisted the Foundation in
selecting the Top 20 projects. These applications were evaluated not
merely on their subject matter or the issues addressed, but on the
strength of each idea as an example of citizen-centered change.
The Make it Your Own Awards program is an outgrowth of Citizens at the
Center, a white paper by Dr. Cynthia Gibson released by the Case
Foundation in late 2006. The paper suggests that if people are to get
engaged and stay engaged in their communities, they must have more chances
to connect, discuss and determine how they can work together for the common
good.
"The Top 20 is a diverse group of real people, with fresh ideas for
addressing challenging community issues using a citizen-centered
approach," said Case Foundation Director of Social Investment Michael
Smith. "The Make It Your Own Awards is all about people coming together to
take responsibility for the challenges facing their communities --
something each of these finalists, in their own way and specific to the
needs and styles of their community, have done. We're proud to lift up
these stories and share them. Now it's up to the online community to
choose who comes out on top."
The Top 20 Make It Your Own Awards finalists (in alphabetical
order):
Jim Barrett, In Search of the Commons, Livingston, MT
Fiona Cheong, Re-imagining Our City, Pittsburgh, PA
David Criswell, Wilson for the Ages, Wilson, KS
Jessica Feierman, Juveniles 4 Justice (J4J), Philadelphia, PA
Nancy Gilder, Child/Youth Friendly City, Denver, CO
Janna Goodwin, Five Two Eight O, Denver, CO
Lisa Harper, Conversations for Change, New York, NY
Keith Herring, UNCommon Council, Syracuse, NY
Kate Irwin, Summit for Environmental Action, Sarasota, FL
Asad Jafri, Leaders of the New School, Chicago, IL
Nan Kari, Crossing Borders, St. Paul, MN
Imre Kepes, Community Vision Project, Pelham, MA
Dominick Maldonado, My School Is Your School, New Haven, CT
Kate McPherson, Community Conversations, Vancouver, WA
Bridget Murphy, DCCV, Menomonie, WI
Mark Shoul, Deliberative Democracy, Royalston, MA
Susan Sloan, Making Health Our Own, Bellingham, WA
Natalia Thompson, Madison SOS, Madison, WI
Keith Twitchell, Citizen Participation, New Orleans, LA
Michael Wood-Lewis, Front Porch Forum, Burlington, VT
To help prepare the Top 20 finalists for their online voting campaign, the
Foundation has provided each with a Make It Your Own Awards Outreach
Ambassador. These volunteers are civic engagement champions with proven
experience in mobilizing communities to action. They will advise the
finalists on communications and marketing strategies that will help
attract votes.
In addition to furthering the idea of citizen-centered engagement, the
Case Foundation designed the Make It Your Own Awards to show people how
online tools can help expand their networks and increase financial and
volunteer support in their communities. All applicants have a Make It Your
Own Awards Web page detailing their project and also have a customized
online fundraising tool, commonly called a widget.
Widgets--which can be inserted in e-mails, social networking sites, blogs,
and Web pages--calculate donations and number of donors in real time, while
letting people donate online directly to causes. Moreover, the widget and
Web page allow participants to promote their projects, fundraise in
support of their effort, and recruit others who share their passion.
During the voting period, the widget will be automatically modified to
serve as a voting tool the Top 20 can use to solicit support virtually
anywhere on the Internet.
The applications represent the stories of people nationwide who want to
work with their communities to make positive change. Many ideas come from
people who are new to the grant-seeking process; 56 percent of
participants said this was their first online grant application.
Applications came from all 50 states; nearly 40 percent were from
minorities; 38 percent were from individuals aged 25 to 44; and 10 percent
were from 14- to 24-year-olds. One-quarter of all applications came from
people older than 55.
In order to promote and market the Top 20 ideas and attract voters, the
Case Foundation has lined up a strong group of partners, each with the
ability to introduce the Make It Your Own Awards and citizen centered
engagement to a wide and active audience. In addition to partners like
Bebo, MTV Think, Good Magazine, Ning and YouthNoise, the Foundation will
be joined by nearly fifty other organizations who will invite their
members and users to vote for the project they believe presents the
strongest case for bringing people together to take responsibility for the
challenges in, and address the needs of, their communities.
About the Case Foundation
The Case Foundation was created by Steve and Jean Case in 1997. The
Foundation invests in individuals, nonprofits, and social enterprises
aiming to connect people, increase giving, and catalyze civic action. For
more information, visit www.casefoundation.org.
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