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Corporate Social Responsibility
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12.20.2007 - 06:30pm ET
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HGTV to Launch New 'Green' Home Giveaway in Spring 2008
(CSRwire) KNOXVILLE, TN - December, 20, 2007 - /PRNewswire/ -- If your passion for
your home is tinted "green," then HGTV, the lifestyle network for all
things home has a place for you: a custom built "green home," located near
miles of popular beaches and an eco-friendly golf course! HGTV is building
its first "green" home in Tradition Hilton Head, a 5,300-acre
master-planned community near the popular beach resort of Hilton Head
Island, South Carolina. During the HGTV Green Home Giveaway 2008(SM), from
March 21 -- May 9, 2008, viewers can enter to win the home and prize
package valued at approximately $850,000. Fans can get their first on air
tour of the home on the HGTV Green Home 2008 special on Sunday, March 23,
2008 at 9:00 p.m. ET/PT.
The HGTV Green Home Giveaway will complement the 12th annual HGTV
Dream Home Giveaway. "We are aware that many of our viewers are
interested in hearing more about green lifestyles, said HGTV President Jim
Samples. "The HGTV Green Home Giveaway provides an excellent opportunity to
showcase examples of affordable, accessible and eco-friendly approaches to
living."
The HGTV Green Home is a traditionally styled, low-country cottage
under construction near Hilton Head. At just over 2,000 square feet, the
fully-furnished home includes three bedrooms and two and a half baths and
features both construction and design elements that are known to
contribute to an energy efficient, cleaner and even healthier living
environment. Public tours of the home will be available in spring, 2008.
"Our involvement with the HGTV Green Home allows us to showcase our
environmental commitment while demonstrating techniques people can use in
their own homes to conserve natural resources," said David Page, president
of Tradition Hilton Head of South Carolina. "The HGTV Green Home is an
important first step in our plans to build Tradition as a green community,
a place where our builders are required to utilize green design and
conservation elements will be incorporated throughout."
The HGTV Green Home has been registered to receive a significant LEED
(Leadership in Energy and Environmental Design) certification. LEED for
Homes, a voluntary rating system, is a project of the U.S. Green Building
Council, which plans to launch a nationwide residential LEED certification
program later this year.
Jack Thomasson, the HGTV Green Home House Planner who has overseen
construction of 11 out of the 12 HGTV Dream Homes says that today's
construction materials and building practices provide many options for
environmentally-friendly elements that can be incorporated into a home.
"The HGTV Green Home is designed to demonstrate that you don't have to be
extreme to be green," said Thomasson. "Through thoughtful design and
selection of products, the HGTV Green Home uses the latest building
technology and easily attainable materials to create a beautiful,
comfortable home that provides affordable examples for an audience
passionate about making eco-friendly lifestyle decisions."
"In addition, Tradition Hilton Head is the perfect community for our
first-ever HGTV Green Home. We wanted to select a community that
demonstrated that you can live responsibly in a desirable location with
modern amenities. Ultimately, Tradition Hilton Head will be a town that
will offer a culture similar to the established towns in our country that
were the first to embrace sustainable practices and principles," said
Thomasson.
The home will be decorated with eco-friendly products and materials by
designer Linda Woodrum, well-known for her work on the past 11 HGTV Dream
Homes. Online at HGTV Green Home Central, HGTV.com/GreenHome, viewers can
learn about the materials and processes that make the home green, and
follow the construction process or share their thoughts on the HGTV Green
Home blog. Whether constructing a new home or remodeling a current one,
they can pick up green-building advice plus Woodrum's tips for
earth-friendly decorating. In addition, fans can take a 360 degree online
tour of the home beginning Monday, March 3, 2008.
HGTV's sponsor partners who are participating in the HGTV Green Home
Giveaway will be able to highlight their eco-friendly products for HGTV's
loyal audience. Sponsors include: Shaw Industries, Inc., Sears, General
Motors, SCJ, Kohler, Caesarstone and Rechargeable Battery Recycling
Corporation.
About HGTV
HGTV, America's leader in home and lifestyle programming, is
distributed to more than 95 million U.S. households and is one of cable's
top-rated networks. HGTV's website, HGTV.com is the nation's leading online home
and garden destination that attracts an average of 5.4 million unique
visitors per month. HGTV owns 33 percent of HGTV Canada and provides much
of the Canadian network's daily programming. The network's branded
programming also can be seen in 124 territories across all seven
continents and its selected programming is available to service men and
women on board Navy ships and through American Forces Radio & Television
Service (AFRTS) which services more than 1,000 outlets in over 175
countries. Headquartered in Knoxville, Tenn., with offices in Atlanta,
Chicago, Dallas, Detroit, Los Angeles, Nashville and New York, HGTV is
wholly owned by The E.W. Scripps Company (NYSE: SSP), which also operates
Food Network, DIY Network, Fine Living and Great American Country.
About Tradition Hilton Head
Nestled between the communities of Savannah, Ga. and Hilton Head
Island, SC, Tradition Hilton Head is a 5,300-acre master-planned community
unlike any other in the Lowcountry. Developed by Core Communities,
Tradition Hilton Head provides the convenience and rewards of a total town
living environment, featuring a variety of neighborhoods and housing
styles, shopping and dining in charming Village Square, a luxurious
Fitness Center & Spa and the Tommy Fazio-designed Tradition National Golf
Course. For more information, call (866) 459-1422 or visit TraditionHH.com.
About Core Communities
The award-winning developer of the St. Lucie West and Tradition
communities in Florida, Core Communities' mission is to create and develop
master-planned total-living community environments throughout the
Southeastern United States. Its St. Lucie West community is today home to
more than 7,500 residences and serves as the Spring Training home of the
New York Mets. Tradition, Florida encompasses more than 8,300 acres and
serves as a catalyst for job creation on the Florida Treasure Coast. Core
Communities, the master planned community development subsidiary of Levitt
Corporation (NYSE: LEV) is headquartered in Port St. Lucie at Tradition
Station, 10521 S.W. Village Center Drive, Suite 201, Port St. Lucie, FL,
34987. Visit Core Communities on the Internet at CoreCommunities.com.
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