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Corporate Social Responsibility
News
12.10.2007 - 05:00am ET
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CSR News from:
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Environmental Leader, Top Green Trade Publication, Announces Site Re-Launch
CONTENT AND FEATURES MAKE ENVIRONMENTAL LEADER THE GO-TO SOURCE FOR B2B NEWS
(CSRwire) FORT COLLINS, CO - December 11, 2007 - Environmental Leader, the daily
online trade publication that reports on corporate environmental
initiatives, today announced a major re-launch of its Website and daily
newsletter. The launch is intended to give Environmental Leader readers
the most comprehensive resource for tracking environment-related business
news.
Coming on the occasion of its first anniversary, Environmental Leader has
(www.environmentalleader.com)
broadened its coverage of the impact the green wave is having on business.
With the site's enhancements and redesign, users can access the news of
the day through a variety of media including text, images, video, and
cutting-edge research.
New categories such as Finance & Reporting, Strategy & Leadership, Today's
Video and Today's Trend, a daily chart that details the latest industry
data, make it easy for executives to quickly find the information they
need to successfully improve energy efficiency, market green products, and
run sustainable organizations.
"The extraordinary success we've enjoyed over the last year is due to an
unmatched team of editors using their time-tested judgment to uncover and
put into perspective the most significant stories, which are updated
throughout the day," says Paul Nastu, Publisher and Managing Editor. "They
focus on the stories that impact our specific readers, thousands of
environmental and sustainability executives at companies like GE, Wells
Fargo, Wal-Mart, SC Johnson, Yum Brands, JC Penney, and HP, who need
vastly different news than clean tech investors and consumers. Reaching
these executives is usually a difficult proposition for advertisers.
Environmental Leader makes it easy."
According to a recent Environmental Leader reader survey:
- More than 75% of respondents have complete control, significant control
or recommendation authority over energy efficiency and sustainability
spending.
- 75% of respondents visit Environmental Leader at least once-per-day,
making it the go-to source for daily news on corporate environmental
initiatives.
- 30% of respondents work for companies with annual revenues of more than
$1 billion
- 70% of respondents have a leadership position in their companies.
- More than 30% of respondents control budgets of more than $1 million
Read today's news:www.environmentalleader.com
Advertising information: www.environmentalleader.com/advertise-on-environmental-leader/
About Environmental Leader
Founded in 2006, Environmental Leader (www.environmentalleader.com)
delivers targeted daily green business news to corporate executives through
its Website and free, daily email newsletter. The publication is
headquartered in Fort Collins, Colorado.
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