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Corporate Social Responsibility
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12.03.2007 - 02:47pm ET
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Cookie Johnson and Abbott Bring "I Stand With Magic: Campaign to End Black AIDS" to Los Angeles to Educate African-American Women on HIV/AIDS
"I Stand With Magic" Program Offers Free and Confidential HIV Testing and Education in Recognition of World AIDS Day 2007
(CSRwire) LOS ANGELES - December 3, 2007 - In conjunction with World AIDS Day, Cookie
Johnson, the wife of Earvin "Magic" Johnson, and Abbott are bringing the "I
Stand With Magic" program to Los Angeles to educate the African-American
community, specifically women, on HIV/AIDS prevention and treatment. The
program aims to reduce new HIV infections among African Americans by half
over five years. Cookie joins the "I Stand With Magic" program, which has
a new emphasis: to urge women to get informed, tested and treated for
HIV/AIDS and provide tools for prevention and testing.
Cookie is visiting Los Angeles as part of a three-city tour of "I Stand
With Magic" events around World AIDS Day. HIV testing and celebrity
concerts also are being held in Chicago and New York City to highlight the
first-year results of the campaign and renewed efforts to reach
African-American and other minority women.
At the West Angeles Church of God in Christ, Cookie will be joined by
leading HIV/AIDS clinicians from across the nation, who will provide the
medical perspective on HIV/AIDS among minority women. A concert,
featuring Mary Mary and the Soul Seekers, also will take place. Through
these events, Cookie hopes to encourage women to "stand with Magic" and
take control of their health by getting informed about the risks of
HIV.
The "I Stand with Magic" program, a part of the "Campaign to End Black
AIDS" (www.istandwithmagic.com), was
announced December 1, 2006. Since its launch, the "I Stand With Magic"
program has provided free HIV/AIDS testing to more than 21,000 Americans
in 16 cities with large African-American populations. Additionally, the
campaign has educated nearly 200,000 people with 70,000 enrolled in the
campaign Web site, www.istandwithmagic.com. The
campaign's emphasis is on African-American and other minority communities
where new HIV infections are on the rise. Approximately half of the
nearly 40,000 new AIDS diagnoses each year occur among African Americans,
who represent just 13 percent of the population. Cumulatively, Los Angeles
has had the second highest number of AIDS cases for major cities in the
United States.
"When we first learned about Earvin's diagnosis we bonded together as a
family to arm ourselves with education on HIV/AIDS," said Cookie. "I was
determined that we would fight this disease together as a family. As the
newest 'I Stand With Magic' program ambassador, I will encourage women in
minority communities in America to get educated, tested and treated for
HIV/AIDS throughout the next year. Today, I want to share what we learned
about HIV/AIDS with others, especially women who might be going through a
similar situation as my own."
HIV/AIDS in Los Angeles
Los Angeles ranked third among cities in the United States for the number
of new AIDS cases diagnosed in 2004. Furthermore, Los Angeles had the
highest number of AIDS cases in California, more than twice the number of
any other county, in 2006. In 2005, 27 percent of AIDS diagnoses in Los
Angeles were among African Americans.
HIV/AIDS in the United States
African Americans account for approximately half of the nearly 500,000
Americans estimated to be living with HIV/AIDS and have represented nearly
40 percent of all deaths among people with AIDS in the United States. The
rate of AIDS diagnosis for black women is approximately 23 times the rate
for white women and four times the rate for Hispanic women. Additionally,
black women account for 66 percent of new AIDS cases among women.
About "I Stand with Magic"
Through the "I Stand with Magic" program, Abbott and the Magic Johnson
Foundation are joining forces to address the alarming rate of HIV/AIDS in
the African-American community by aiming to reduce the new HIV infection
rate in half over five years. Through this partnership, Earvin "Magic"
Johnson and Abbott hold educational activities and testing events in
cities with high HIV infection rates. In 2006, the initiative embarked on
a 10-city tour of high schools and counseling centers across the nation to
provide HIV testing, education and additional resources for HIV-positive
individuals. In 2007, the campaign has visited almost 200 churches, high
schools and colleges. For more information and to "stand with Magic" in
the fight against HIV/AIDS, visit www.istandwithmagic.com.
About the Magic Johnson Foundation
The Magic Johnson Foundation was established in 1991 as a single-disease
organization that works to raise funds for community-based organizations
dealing with HIV/AIDS education and prevention programs. The Foundation
has since responded to the growing need to address all aspects of our
youth's lives by expanding its mission. This expanded mission emphasizes
the Foundation's focus on supporting community-based organizations and
development programs that serve the health, educational and social needs
of those residing in minority communities.
About Abbott
Abbott has been a leader in HIV/AIDS research since the early years of the
epidemic. In 1985, the company developed the first licensed test to detect
HIV antibodies in the blood and remains a leader in HIV diagnostics.
Abbott retroviral and hepatitis tests are used to screen more than half of
the world's donated blood supply. Abbott has developed two protease
inhibitors for the treatment of HIV.
Expanding on its scientific contributions, Abbott and Abbott Fund have
invested more than $100 million in developing countries to improve the
lives of people affected by HIV/AIDS through programs targeting critical
areas of need, including strengthening health care systems, supporting
children affected by HIV/AIDS, and advancing HIV testing and treatment.
For more information on Abbott's HIV/AIDS programs, please visit www.abbott.com/HIVAIDS and www.abbottglobalcare.org.
Abbott is a global, broad-based health care company devoted to the
discovery, development, manufacture and marketing of pharmaceuticals and
medical products, including nutritionals, devices and diagnostics. The
company employs 65,000 people and markets its products in more than 130
countries.
Abbott's news releases and other information are available on the
company's Web site at www.abbott.com.
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