11.15.2007 - 11:13am ET

(CSRwire) ST. LOUIS, MO - November 15, 2007 - "As you can see, we're one of the largest recyclers of aluminum cans."

Those words are spoken by Jeff Lopez, a recycling dock operator at Anheuser Busch's Fort Collins, Colo., brewery, in one of a series of new videos featuring employees discussing the company's efforts to preserve and protect the environment. These videos are now available on the company's redesigned environmental Web site, www.ourpledge.com, which launched today, America Recycles Day.

Lopez is shown standing in front of a large mound of aluminum cans. He explains that Anheuser-Busch Recycling Corp. (A-BRC), the company's recycling subsidiary, recycles more than 27 billion cans a year, which is 25 percent more than the company packages at its breweries. He notes that these cans can be recycled and reused as almost anything.

"But the lucky ones get to relive the dream," Lopez says, holding up a Budweiser can.

Employees from the company's breweries in Fort Collins and Jacksonville, Fla., are shown in other videos on the Web site sharing Anheuser-Busch's accomplishments in water conservation, renewable energy and wildlife and habitat preservation.

In addition to the employee videos and redesigned Web site, Anheuser-Busch is highlighting its environmental initiatives with a full-page advertisement today in USA Today and banner ads on select Web sites. The print ad, featuring Blair Everett from the Fort Collins brewery, commemorates America Recycles Day.

"The videos and ads feature just a few of our brewery employees who are focused not only on making the world's best selling beers, but also on helping preserve and improve the environment in the communities where they live and work," said Carol Clark, Anheuser-Busch's vice president of corporate social responsibility. "This new Web site design will help us continue to demonstrate our company's and our employees' passion for making a difference."

Anheuser-Busch has a long history of environmental stewardship, dating back to the late 1800s when its founder, Adolphus Busch, began recycling leftover grain from the brewing process as cattle feed, a tradition that continues today. Through its breweries, packaging facilities, agricultural operations, aluminum recycling subsidiary and adventure parks, Anheuser Busch believes in conserving resources and protecting wildlife and their habitats for future generations. In fact, A-BRC is one of the world's largest recyclers of aluminum beverage containers, which Lopez points out in the video.

Based in St. Louis, Anheuser Busch is the leading American brewer, holding a 48.4 percent share of U.S. beer sales. The company brews the world's largest-selling beers, Budweiser and Bud Light. Anheuser Busch also owns a 50 percent share in Grupo Modelo, Mexico's leading brewer, and a 27 percent share in China brewer Tsingtao, whose namesake beer brand is the country's best-selling premium beer. Anheuser-Busch ranked No. 1 among beverage companies in FORTUNE Magazine's Most Admired U.S. and Global Companies lists in 2007. Anheuser Busch is also one of the largest theme park operators in the United States and a major manufacturer of aluminum cans. For more information, visit www.ourpledge.com
or to view Jeff's video, click on the following link. http://www.anheuser-busch.com/Environment/Recycling.html

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