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Corporate Social Responsibility
News
5.19.2000 ET
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IBM Wins National Award for Corporate Leadership
Two North Carolina Sites Participate in Award Winning Program
(CSRwire) IBM, the state of North Carolina's largest industrial employer, received
the Ron Brown Award -- the nation's highest honor for employee and
corporate community relations -- at a ceremony hosted by President Clinton
at the White House yesterday.
IBM is being recognized for its $40 million Reinventing Education
grant program, an effort that has been encouraging systemic reform of
public education since 1994. There are two Reinventing Education sites in
N.C.: Durham and Charlotte.
Reinventing Education enables IBM to work with schools across the U.S. and
aboard to create and implement innovative technology solutions that are
raising student achievement and improving communications among teachers,
parents and students. Each project under the program works to overcome a
specific barrier to school reform, and collectively the projects address
nearly every aspect of education reform: from connecting parents and
teachers to data management and analysis, classroom instruction, teacher
training and student assessment.
Just this week, N.C. Governor James B. Hunt signed an historic agreement
with the state of Rio de Janeiro, Brazil, which is also an IBM Reinventing
Education site, to collaborate on methods to upgrade public school
education in the two states, using as a basis a program developed by the
Charlotte-Mecklenburg Schools. The program, entitled "Wired For Learning"
has just launched in 10 public middle schools in Durham. Duke University
is a partner in the Durham Wired For Learning Project, providing teacher
training and establishing centers throughout the city for parents in
households without Internet access.
"Reinventing Education has really given us the chance to bring the new
millennium into the classroom," said Ann Denlinger, Superintendent of
Durham Public School, who was in attendance at the Ron Brown Awards
Ceremony at the White House yesterday. "The Internet is filled with so
much information and it expands what we are able to offer our students.
IBM has been, since the beginning, one of our most respected and valued
partners because they understand the importance of improving public
education."
"IBM has unlocked the power of their world class research labs and put the
energy and creativity of their best people to work to solve the problems
that teachers, principals, parents and students face day in and day out,"
said Ann Clark, Principal of Vance High School, Charlotte-Mecklenburg
School System. Clark was also in attendance at the White House ceremony
yesterday. "My school, the students and teachers in it, and the other
Reinventing Education schools, have literally been transformed. The
achievement gains in teaching and learning prove that it's working,"
U.S. partners include 21 school systems in states such as Vermont and West
Virginia, and in major cities such as Atlanta, Boston, Broward County
(Fla.), Charlotte, Chicago, Cincinnati, Detroit, Durham, Houston, Memphis,
New York, Philadelphia and San Jose.
Reinventing Education is also in the countries of Brazil, Ireland, Italy,
the United Kingdom, Singapore and Vietnam. Evaluative reports on the
program have demonstrated significant gains in both reading and
mathematics achievement.
The Harvard Business School has called Reinventing Education a paradigm
for business/education partnerships.
IBM becomes the first company to receive a second Ron Brown Award. The
first award--for IBM's Diversity Programs-- was presented in 1998.
The Ron Brown Award is managed by The Conference Board, a nonpartisan,
not-for-profit research and business membership organization. The award is
fully funded by the private sector and is named in honor of the late U.S.
Secretary of Commerce, Ron Brown.
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