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Corporate Social Responsibility
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11.06.2007 - 08:00am ET
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Nearly Two-Thirds of U.S. Workers Don't Care About Their Work
(CSRwire) November 6, 2007 - As many as two-thirds of today's workers are either
actively looking for new jobs or merely going through the motions at their
current jobs. While they still show up for work each day, in the ways that
count, many have quit. That's one of the sobering findings revealed in an
urgent new book, ONE FOOT OUT THE DOOR: How to Combat the
Psychological Recession That's Alienating Employees and Hurting American
Business (AMACOM Books). The author, Judith M. Bardwick,
Ph.D., has uncovered a widespread state of worker resentment,
vulnerability, and fear afflicting companies across the country. She
calls it the "Psychological Recession."
One reason for this psychological recession is bad management practices -
treating people like expendable costs rather than valuable resources and
assets. Inspired by what works for innovative, caring, and profitable
companies, Dr. Bardwick shares her ideas and specific strategies for
fostering employee commitment and restoring people's trust and
confidence-in their company and their future.
Almost all responsible organizations offer their employees traditional
incentives like competitive compensation and stock options. But how much
do people really value these things? To motivate their employees and
create passion among the workforce, companies should create a menu of
choices that are meaningful to employees and reflect the company’s
values:
Employee priority: I want to keep learning.
Work that's different in content, place, or responsibility
Challenges that involve some risk
Assignments that develop interpersonal skills
College classes on-site and advanced professional education
Employee priority: I want to achieve reasonable security.
Vacations, salaries, and benefits cut before any major layoffs
Hiring and promotions based on merit and peer review
Career counselors available to help increase my value to the
organization
Bonus pay for achieving goals and treating others with respect
Employee priority: I want to be successful.
Opportunities to be entrepreneurial and create new projects or
businesses
Opportunities to lead and make decisions
New positions created to accommodate and showcase special talents
Acknowledgement of my contributions to my profession and my community
Employee priority: I want my work and my family to flourish.
Ability to earn a partnership or tenure while working less than full
time
Respect and consideration for dads as well as moms
Cutting-edge communication tools so I can work anywhere, any time
Clear agreed-upon rules in regard to employee accessibility
Employee priority: I want my life as well as my work to have
meaning.
Work that contributes to causes I personally believe in
Opportunities to see the difference that my work makes
Paid time off for volunteer commitments
Organization that expects employee input and welcomes new ideas
To take restoring faith in work to the next level, Dr. Bardwick broadens
her scope to making the American Dream again achievable. Acknowledging
the challenges of global interdependence and competition, she advocates
creating a 21st-Century Safety Net for the many people who will, at times,
find themselves adrift in the turmoil of a rapidly changing economy. Her
sweeping plan focuses on reforms in three critical areas: education,
healthcare, and the domestic job market.
With ONE FOOT OUT THE DOOR Dr. Bardwick hopes to ignite a national
resurgence of pride and personal fulfillment in working for an American
company. Bardwick is a highly regarded writer, speaker, and management
consultant, and has worked with IBM, Hewlett-Packard, Johnson & Johnson,
and 3M, among many clients. She makes her home in La Jolla, California.
For more information about ONE FOOT OUT THE DOOR you can visit the
author's website www.judithbardwick.com or go to
AMACOM's website www.amacombooks.org.
AMACOM, a division of the American Management Association, publishes books
on business, management, career growth, current events, science and
technology, personal finance, real estate, and self-help. AMACOM helps
readers enhance their personal and professional growth and reach into the
future to understand emerging trends and cutting-edge thinking.
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